Large-scale internal hackathon for GS Group, combining generative AI-inspired branding, space planning, participant operations, and recap content production.
MOTIONSENSE partnered with GS Group to produce its 2025 internal hackathon, the largest edition of the program to date. With 837 participants across 256 teams, including 428 on-site attendees, the event required large-scale coordination, clear spatial design, and a brand identity strong enough to unify a highly active, multi-day environment.
This project combined operations, environmental design, and content production into one cohesive experience. Working in collaboration with 52g, we built the event around a generative AI-inspired visual concept that carried across signage, participant areas, stage branding, and venue graphics.
We supported registration, check-in, participant flow, and on-site coordination for a high-volume internal program with multiple teams and activity zones.
We developed and applied a generative AI-inspired visual system across banners, desk areas, signage, and branded installations, helping the hackathon feel contemporary and immersive.
We helped organize the main hall, hack zones, and rest areas so participants could move efficiently between collaboration, presentation, and downtime.
We produced event recap content including highlight video, on-site photography, and looping visuals for venue screens.
Gallery
메인 홀 전경
2일차 메인해킹존 전경
두번째 해킹존 전경
빈공간을 활용한 휴식 공간 디자인
생성형 AI를 활용해 제작한 접수데스크
생성형 AI로 제작한 대형 현수막
생성형 AI로 제작한 엑스배너
생성형 AI를 이용하여 제작한 대형 I배너
생성형 AI로 제작한 DID
고보 조명과 파보조명을 활용한 공간 브랜딩
Video
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